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Purchasing decisions on date palm fruits: A quantitative analysis of the Khalas cultivar.

ABSTRACT: This study examines the attributes of date palm fruits that influence consumer purchasing decisions and measures the attributes' relative importance weights for understanding consumption patterns relative to the cultivation areas. A case study was conducted for a selected date fruit, Khalas, which is cultivated in Saudi Arabia and ranked first in the world in exported dates. Our empirical investigation is based on utilizing a proposed quantitative analysis that integrated the entropy weighting method and binary logit models. With this survey design, 486 questionnaires were collected. Analysis results revealed a ranking list of preferred attributes, with size, mellowness, price, and color being the most valued. However, this ranking list fluctuates when different cultivated types of Khalas dates are available. The results also showed that consumption patterns may change in terms of preference index and shopping location. The paper concludes with a discussion of managerial implications, limitations, and future research directions.

SUBMITTER: Al-Mahish M

PROVIDER: S-EPMC10399852 | biostudies-literature | 2023

REPOSITORIES: biostudies-literature

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Purchasing decisions on date palm fruits: A quantitative analysis of the Khalas cultivar.

Al-Mahish Mohammed M Almulhim Tarifa T Alali Maryam M

PloS one 20230803 8

This study examines the attributes of date palm fruits that influence consumer purchasing decisions and measures the attributes' relative importance weights for understanding consumption patterns relative to the cultivation areas. A case study was conducted for a selected date fruit, Khalas, which is cultivated in Saudi Arabia and ranked first in the world in exported dates. Our empirical investigation is based on utilizing a proposed quantitative analysis that integrated the entropy weighting m ...[more]

PMID: 37535688

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Project description:Date palm fruit (Phoenix dactylifera L.) is commonly consumed around the world and has recently become an economical crop in Eastern Thailand, especially the Barhi cultivar that can be consumed as fresh fruit. To maintain genetic qualities, date palm is populated through cell culture. This leads to high production costs, while access to this technique is limited. Increasing date palm population by simple seed planting is currently of interest as an alternative for local farmers. Nevertheless, information on nutritive values, bioactive compounds, and health-promoting bioactivities of seed originating from date palm fruit is unavailable. Effects of different planting origins (cell culture origin (CO) and seed origin (SO)) of date palm fruits at the Khalal stage of Barhi cultivar were investigated for nutritive values, bioactive compounds, and in vitro health-promoting properties via key enzyme inhibitions against obesity (lipase), diabetes (α-amylase, α-glucosidase, and dipeptidyl peptidase-IV), Alzheimer's disease (cholinesterases and β-secretase), and hypertension (angiotensin-converting enzyme). Waste seeds as a by-product from date palm production were also examined regarding these properties to increase seed marketing opportunities for future food applications and other health-related products. CO and SO exhibited insignificant differences in energy, fat, and carbohydrate contents. SO had higher protein, dietary fiber, vitamin A, vitamin E, and calcium contents than CO, while CO contained higher contents of fructose, glucose and maltose. Higher phenolic contents in SO led to greater enzyme inhibitory activities than CO. Interestingly, seeds of date palm fruits mostly contained higher nutritive values than the flesh. No carotenoids were detected in seeds but higher phenolic contents resulted in greater enzyme inhibitory activities than recorded for fruit flesh. Results suggest that appropriate planting of date palm can support the development of novel date palm fruit products, leading to expansion of economic opportunities and investment in date palm fruit agriculture.

Dataset Information

Purchasing decisions on date palm fruits: A quantitative analysis of the Khalas cultivar.

Publications

Purchasing decisions on date palm fruits: A quantitative analysis of the Khalas cultivar.

Similar Datasets

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