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ABSTRACT: Background
Whether information sources influence health protective behaviours during influenza pandemics or other emerging infectious disease epidemics is uncertain.Methodology
Data from cross-sectional telephone interviews of 1,001 Hong Kong adults in June, 2009 were tested against theory and data-derived hypothesized associations between trust in (formal/informal) information, understanding, self-efficacy, perceived susceptibility and worry, and hand hygiene and social distancing using Structural Equation Modelling with multigroup comparisons.Principal findings
Trust in formal (government/media) information about influenza was associated with greater reported understanding of A/H1N1 cause (??=?0.36) and A/H1N1 prevention self-efficacy (??=?0.25), which in turn were associated with more hand hygiene (??=?0.19 and ??=?0.23, respectively). Trust in informal (interpersonal) information was negatively associated with perceived personal A/H1N1 susceptibility (??=?-0.21), which was negatively associated with perceived self-efficacy (??=?-0.42) but positively associated with influenza worry (??=?0.44). Trust in informal information was positively associated with influenza worry (??=?0.16) which was in turn associated with greater social distancing (??=?0.36). Multigroup comparisons showed gender differences regarding paths from trust in formal information to understanding of A/H1N1 cause, trust in informal information to understanding of A/H1N1 cause, and understanding of A/H1N1 cause to perceived self-efficacy.Conclusions/significance
Trust in government/media information was more strongly associated with greater self-efficacy and handwashing, whereas trust in informal information was strongly associated with perceived health threat and avoidance behaviour. Risk communication should consider the effect of gender differences.
SUBMITTER: Liao Q
PROVIDER: S-EPMC2953514 | biostudies-literature |
REPOSITORIES: biostudies-literature