Ontology highlight
ABSTRACT:
SUBMITTER: Walasek L
PROVIDER: S-EPMC4312134 | biostudies-literature | 2015 Feb
REPOSITORIES: biostudies-literature
Walasek Lukasz L Stewart Neil N
Journal of experimental psychology. General 20141208 1
One of the most robust empirical findings in the behavioral sciences is loss aversion--the finding that losses loom larger than gains. We offer a new psychological explanation of the origins of loss aversion in which loss aversion emerges from differences in the distribution of gains and losses people experience. In 4 experiments, we tested this proposition by manipulating the range of gains and losses that individuals saw during the process of eliciting their loss aversion. We were able to find ...[more]