Ontology highlight
ABSTRACT:
SUBMITTER: Ricklefs CA
PROVIDER: S-EPMC4927445 | biostudies-literature | 2016 Jun
REPOSITORIES: biostudies-literature
Ricklefs Christine A CA Asdigian Nancy L NL Kalra Heidi L HL Mayer Joni A JA Dellavalle Robert P RP Holman Dawn M DM Crane Lori A LA
Translational behavioral medicine 20160601 2
There is no research investigating indoor tanning advertising on social media. We assessed the use of social media to promote indoor tanning. We subscribed to social media platforms in six US cities and content-analyzed promotional messages received. We captured 662 messages on Twitter and Facebook, through salon emails, and in daily deal coupons. Salon postings were most frequent on Twitter and Facebook, with an average of 2-3 postings per week. National chains posted more frequently than local ...[more]