Ontology highlight
ABSTRACT:
SUBMITTER: Lee CY
PROVIDER: S-EPMC4957805 | biostudies-literature | 2016
REPOSITORIES: biostudies-literature
Lee Chang-Yuan CY Hochman Guy G Prince Steven E SE Ariely Dan D
PloS one 20160722 7
In the last few decades, awareness of environmental issues has increased significantly. Little has changed, however, in human activities contributing to environmental damage. Why is it so difficult for us to change our behavior in a domain that is clearly so important to the future of humanity? Here we propose and test the possibility that self-signaling, the way we view ourselves based on our past behaviors, is one of the factors contributing to the difficulty of taking environmental action. In ...[more]