Ontology highlight
ABSTRACT: Background
In contrast to standard donor retention strategies (e.g., mailings, phone calls, text messages), we developed a brief telephone interview, based on motivational interviewing principles, that encourages blood donors to reflect upon their unique motivators and barriers for giving. This study examined the effect of this motivational interview, combined with action and coping plan components, on blood donor motivations.Study design and methods
The design was to randomly assign blood donors to receive either a telephone-delivered motivational interview with action and coping plan components or a control call approximately 6 weeks after their most recent donation. Participants completed a series of surveys related to donation motivation approximately 3 weeks before tel
SUBMITTER: France CR
PROVIDER: S-EPMC5253229 | biostudies-literature | 2016 Jun
REPOSITORIES: biostudies-literature