Discussion of Average versus Extreme Case Severity in Pandemic Risk Communications.
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ABSTRACT: To investigate determinants of the public's perceptions of disease threat, in 2015 we conducted a randomized survey experiment in the Netherlands. Adults who read a mock news article describing average +or extreme outcomes from a hypothetical influenza pandemic were more influenced by average than by extreme case information. Presenting both types of information simultaneously appeared counterproductive.
SUBMITTER: Zikmund-Fisher BJ
PROVIDER: S-EPMC5367401 | biostudies-literature |
REPOSITORIES: biostudies-literature
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