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Creativity, Proactive Personality, and Entrepreneurial Intention: The Role of Entrepreneurial Alertness.


ABSTRACT: This study examines the extent to which entrepreneurial alertness mediates the effects of students' proactive personalities and creativity on entrepreneurial intention. Drawing on a field survey of 735 Chinese undergraduates at 26 universities, this study provides evidence for the argument that entrepreneurial alertness has a fully mediation effect on the relationship between creativity, a proactive personality, and entrepreneurial intention. The findings shed light on the mechanisms that underpin entrepreneurial alertness and contribute to the literature on key elements of the entrepreneurial process.

SUBMITTER: Hu R 

PROVIDER: S-EPMC6011088 | biostudies-literature | 2018

REPOSITORIES: biostudies-literature

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Creativity, Proactive Personality, and Entrepreneurial Intention: The Role of Entrepreneurial Alertness.

Hu Rui R   Wang Li L   Zhang Wei W   Bin Peng P  

Frontiers in psychology 20180614


This study examines the extent to which entrepreneurial alertness mediates the effects of students' proactive personalities and creativity on entrepreneurial intention. Drawing on a field survey of 735 Chinese undergraduates at 26 universities, this study provides evidence for the argument that entrepreneurial alertness has a fully mediation effect on the relationship between creativity, a proactive personality, and entrepreneurial intention. The findings shed light on the mechanisms that underp  ...[more]

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