Ontology highlight
ABSTRACT:
SUBMITTER: Carley S
PROVIDER: S-EPMC6173403 | biostudies-literature | 2018
REPOSITORIES: biostudies-literature
PloS one 20181005 10
Breweries across the country are investing in energy efficient and low-carbon brewing practices. Drawing insights from the sustainable consumption and ecological economics literature, this analysis evaluates whether consumers are willing to pay more for sustainable beer and what predicts the value of the premium. Based on a survey of beer consumers from across the U.S. that contained one of two willingness-to-pay exercises, we evaluate what respondent attributes are associated with a higher will ...[more]