Dataset Information

The effects of tech and non-tech innovation on brand equity in China: The role of institutional environments.

ABSTRACT: Recently, innovation has been a key driver of brand equity. However, the emerging economies provide a dynamic institutional environment that makes it difficult to explore the relationship between innovation and brand equity. By combining the brand equity literature and institutional theory, our research investigates the effects of technical and non-technical innovation on brand equity and how the effects vary within different institutional factors (product market development, regional legal environment). A sample composed of 124 listed companies in China from 2009 to 2014 was analyzed empirically and provides strong support for the theoretical predictions. The results confirm the positive effect of the two innovations on brand equity and the contingent effect of institutional factors as follows: the regional legal system positively moderates the relationship between the two innovations and brand equity, and product market development positively moderates the relation of technical innovation and brand equity; there was found to be no significant influence of non-technical innovation on brand equity. This study provides crucial theoretical and managerial implications for managers.

SUBMITTER: Yao Q

PROVIDER: S-EPMC6505746 | biostudies-literature | 2019

REPOSITORIES: biostudies-literature

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Publications

The effects of tech and non-tech innovation on brand equity in China: The role of institutional environments.

Yao Qiong Q Huang Liwen L Li Mingli M

PloS one 20190508 5

Recently, innovation has been a key driver of brand equity. However, the emerging economies provide a dynamic institutional environment that makes it difficult to explore the relationship between innovation and brand equity. By combining the brand equity literature and institutional theory, our research investigates the effects of technical and non-technical innovation on brand equity and how the effects vary within different institutional factors (product market development, regional legal envi ...[more]

PMID: 31067219

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Project description:Urban infrastructure systems responsible for the provision of energy, transportation, shelter, and communication to populations are important determinants of health and health equity. The term "smart city" has been used synonymously with other terms, such as "digital city", "sustainable city", and "information city", even though definitional distinctions exist between terms. In this review, we use "smart cities" as a catch-all term to refer to an emerging concept in urban governance practice and scholarship that has been increasingly applied to achieve public health aims. The objective of this systematic review was to document and analyze the inclusion of equity considerations and dimensions (i.e., a measurement, analytical, or dialectical focus on systematic disparities in health between groups) in smart city interventions aimed to improve human health and well-being. Systematic searches were carried out in the Cumulative Index to Nursing and Allied Health Literature (CINAHL), Psychological Information Database (PsycINFO), the PubMed database from the National Center for Biotechnology Information, Elsevier's database Scopus, and Web of Science, returning 3219 titles. Ultimately, 28 articles were retained, assessed, and coded for their inclusion of equity characteristics using the Cochrane PROGRESS-Plus tool (referring to (P) place of residence, (R) race, (O) occupation, (G) gender, (R) religion, (E) education, (S) socio-economic status (SES), and (S) social capital). The most frequently included equity considerations in smart city health interventions were place of residence, SES, social capital, and personal characteristics; conversely, occupation, gender or sex, religion, race, ethnicity, culture, language, and education characteristics were comparatively less featured in such interventions. Overall, it appears that most of intervention evaluations assessed in this review are still in the early testing phases, and thus did not include or feature robust evaluative designs or commercially available technologies.

Project description:ObjectivesWe draw on institutional theory to explore the roles and actions of innovation teams and how this influences their behaviour and capabilities as 'institutional entrepreneurs (IEs)', in particular the extent to which they are both 'willing' and 'able' to facilitate transformational change in healthcare through service redesign.DesignA longitudinal qualitative study that applied a 'researcher in residence' as an ethnographic approach.SettingThe development and implementation of two innovation projects within a single public hospital setting in an Australian state jurisdiction.ParticipantsTwo innovation teams, with members including senior research fellows, PhD scholars and front-line clinicians (19 participants and 47 interviews).ResultsDespite being from the same hospital, the two innovation teams occupied contrasting subject positions with one facilitating transformational improvements in service delivery, while the other sought more conservative improvements. Cast as 'IEs' we show how one team took steps to build legitimacy for their interventions enabling spread and scale in improvements and how, in the other case, failure to build legitimacy resulted in unintended consequences which undermined the sustainability of the improvements achieved.ConclusionsAdopting an institutional approach provided insight into the 'willingness' and 'ability' to facilitate transformational change in healthcare through service redesign. The manner in which innovation teams operate from different subject positions influences the structural and normative legitimacy afforded to their activities. Specifically, we observed that those with the most power (organisational or professional) to bring about transformational change can be the least willing to do so in ways which challenge current practice. Those most willing to challenge the status quo (more peripheral organisation members or professionals) can be least able to deliver transformation. Better understanding of these insights can inform healthcare leaders in supporting innovation team efforts, considering their subject position.

Dataset Information

The effects of tech and non-tech innovation on brand equity in China: The role of institutional environments.

Publications

The effects of tech and non-tech innovation on brand equity in China: The role of institutional environments.

Similar Datasets

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