Data on the correlations among brand value, market capitalization, and consolidated overseas sales ratios of Japanese companies.
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ABSTRACT:
SUBMITTER: Matsumura H
PROVIDER: S-EPMC6660584 | biostudies-literature | 2019 Apr
REPOSITORIES: biostudies-literature
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Data on the correlations among brand value, market capitalization, and consolidated overseas sales ratios of Japanese companies.
Matsumura Hiroshi H Ueda Tomohisa T Sagane Yoshimasa Y
Data in brief 20190304
This data article features a figure and tables that show the correlations among brand value by Brand Valuation (Interbrand Japan, Inc. Tokyo, Japan), market capitalization, and the consolidated overseas sales ratios of Japanese companies. The figure shows the scatter plot for market capitalization vs. brand value for Japanese companies. The lines in the plot show the regression fits for two groups of companies (domestic and global) with consolidated overseas sales ratios below or above 30%, resp ...[more]
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