Youth's Perceptions of E-cigarette Advertisements with Cessation Claims.
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ABSTRACT:
SUBMITTER: Kim M
PROVIDER: S-EPMC6910223 | biostudies-literature | 2019 Mar
REPOSITORIES: biostudies-literature
Publications
Youth's Perceptions of E-cigarette Advertisements with Cessation Claims.
Kim Minji M Ling Pamela M PM Ramamurthi Divya D Halpern-Felsher Bonnie B
Tobacco regulatory science 20190301 2
<h4>Objectives</h4>E-cigarettes are not FDA-approved smoking cessation aids. Nevertheless, content analyses have shown that e-cigarette companies make claims about cessation efficacy. Some advertisements are explicit (directly mentioning their product can help smokers quit or stop smoking), while others are implicit (not containing cessation-related language, but implying cessation efficacy through subtle wording and imagery). This is the first study to examine directly how adolescents and young ...[more]
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