Dataset Information

Feeling Blue or Seeing Red? Similar Patterns of Emotion Associations With Colour Patches and Colour Terms.

ABSTRACT: For many, colours convey affective meaning. Popular opinion assumes that perception of colour is crucial to influence emotions. However, scientific studies test colour-emotion relationships by presenting colours as patches or terms. When using patches, researchers put great effort into colour presentation. When using terms, researchers have much less control over the colour participants think of. In this between-subjects study, we tested whether emotion associations with colour differ between terms and patches. Participants associated 20 emotion concepts, loading on valence, arousal, and power dimensions, with 12 colours presented as patches (n?=?54) or terms (n?=?78). We report high similarity in the pattern of associations of specific emotion concepts with terms and patches (r?=?.82), for all colours except purple (r?=?.-23). We also observed differences for black, which is associated with more negative emotions and of higher intensity when presented as a term than a patch. Terms and patches differed little in terms of valence, arousal, and power dimensions. Thus, results from studies on colour-emotion relationships using colour terms or patches should be largely comparable. It is possible that emotions are associated with colour concepts rather than particular perceptions or words of colour.

SUBMITTER: Jonauskaite D

PROVIDER: S-EPMC7027086 | biostudies-literature | 2020 Jan-Feb

REPOSITORIES: biostudies-literature

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Feeling Blue or Seeing Red? Similar Patterns of Emotion Associations With Colour Patches and Colour Terms.

Jonauskaite Domicele D Parraga C Alejandro CA Quiblier Michael M Mohr Christine C

i-Perception 20200101 1

For many, colours convey affective meaning. Popular opinion assumes that perception of colour is crucial to influence emotions. However, scientific studies test colour-emotion relationships by presenting colours as patches or terms. When using patches, researchers put great effort into colour presentation. When using terms, researchers have much less control over the colour participants think of. In this between-subjects study, we tested whether emotion associations with colour differ between te ...[more]

PMID: 32117561

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Project description:PurposeRedlining was a discriminatory housing policy in the United States that began in 1933 and denoted neighborhoods with high proportions of Black individuals as "undesirable" and a high risk for lending, which therefore excluded people from obtaining traditional insured mortgages to purchase a home. Simultaneously, realtors discouraged Black individuals from purchasing homes in predominantly non-Black neighborhoods. This resulted in decreased home ownership and wealth accumulation among Black individuals and neighborhoods with high proportions of Black individuals. This study investigated rates of visual impairment and blindness (VIB) in neighborhoods that at one time were graded for redlining.DesignSecondary data analysis of American Community Survey data and historical grades for redlining.ParticipantsUnited States census tracts (CTs) from 2010 with historical grades for redlining.MethodsOne-way analysis of variance, Kruskal-Wallis test, chi-square test, and logistic regression modeling.Main outcome measuresThe main outcome was CT percentage of residents reporting VIB and the association with historical grades for redlining. Grades were converted to numeric values (1 to 4, with higher values indicating worse grade) and aggregated over a CT based on the distribution of grades within to obtain a redlining score. Logistic regression was used to model the effect of redlining on the probability of having VIB.ResultsEleven thousand six hundred sixty-eight CTs were analyzed. Logistic regression found that a 1-unit increase in average redlining score was associated with a 13.4% increased odds of VIB after controlling for CT measures of age, sex, people of color (any non-White race), state, and population size (odds ratio [OR], 1.134; 95% confidence interval [CI], 1.131-1.138; P < 0.001). Similar results were observed for an additional model that adjusted for the estimated percentage of Black residents within a CT (OR, 1.180; 95% CI, 1.177-1.183; P < 0.001).ConclusionsHistorical government-sanctioned residential segregation through redlining was found to be associated with higher proportions of people living with VIB in these neighborhoods today. Understanding how neighborhood segregation impacts eye health is important for planning improved mechanisms of eye care delivery to mitigate health disparities.Financial disclosure(s)Proprietary or commercial disclosure may be found after the references.

Project description:The idea that language can affect how we see the world continues to create controversy. A potentially important study in this field has shown that when an object is suppressed from visual awareness using continuous flash suppression (a form of binocular rivalry), detection of the object is differently affected by a preceding word prime depending on whether the prime matches or does not match the object. This may suggest that language can affect early stages of vision. We replicated this paradigm and further investigated whether colour terms likewise influence the detection of colours or colour-associated object images suppressed from visual awareness by continuous flash suppression. This method presents rapidly changing visual noise to one eye while the target stimulus is presented to the other. It has been shown to delay conscious perception of a target for up to several minutes. In Experiment 1 we presented greyscale photos of objects. They were either preceded by a congruent object label, an incongruent label, or white noise. Detection sensitivity (d') and hit rates were significantly poorer for suppressed objects preceded by an incongruent label compared to a congruent label or noise. In Experiment 2, targets were coloured discs preceded by a colour term. Detection sensitivity was significantly worse for suppressed colour patches preceded by an incongruent colour term as compared to a congruent term or white noise. In Experiment 3 targets were suppressed greyscale object images preceded by an auditory presentation of a colour term. On congruent trials the colour term matched the object's stereotypical colour and on incongruent trials the colour term mismatched. Detection sensitivity was significantly poorer on incongruent trials than congruent trials. Overall, these findings suggest that colour terms affect awareness of coloured stimuli and colour- associated objects, and provide new evidence for language-perception interaction in the brain.

Dataset Information

Feeling Blue or Seeing Red? Similar Patterns of Emotion Associations With Colour Patches and Colour Terms.

Publications

Feeling Blue or Seeing Red? Similar Patterns of Emotion Associations With Colour Patches and Colour Terms.

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