Ontology highlight
ABSTRACT:
SUBMITTER: Cosenza MG
PROVIDER: S-EPMC7117664 | biostudies-literature | 2020
REPOSITORIES: biostudies-literature
Cosenza M G MG Gavidia M E ME González-Avella J C JC
PloS one 20200402 4
We investigate the collective behavior of a globalized society under the influence of endogenous mass media trends. The mass media trend is a global field corresponding to the statistical mode of the states of the agents in the system. The interaction dynamics is based on Axelrod's rules for the dissemination of culture. We find situations where the largest minority group, possessing a cultural state different from that of the predominant trend transmitted by the mass media, can grow to almost h ...[more]