Ontology highlight
ABSTRACT:
SUBMITTER: Garcia-Fernandez J
PROVIDER: S-EPMC7557594 | biostudies-literature | 2020 Sep
REPOSITORIES: biostudies-literature
García-Fernández Jerónimo J Fernández-Gavira Jesús J Sánchez-Oliver Antonio Jesús AJ Gálvez-Ruíz Pablo P Grimaldi-Puyana Moisés M Cepeda-Carrión Gabriel G
International journal of environmental research and public health 20200909 18
The fitness sector has always been linked to the analysis of the loyalty of its consumers. Different studies have shown the importance of sports service and human resources for greater customer loyalty. However, few works have studied how the physical environment or servicescape influences the behavior of consumers in fitness centers based on gender and age. Therefore, the objective of the study was to analyze the relationship between servicescape and the loyalty of fitness center consumers, ana ...[more]