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The misuse of colour in science communication.


ABSTRACT: The accurate representation of data is essential in science communication. However, colour maps that visually distort data through uneven colour gradients or are unreadable to those with colour-vision deficiency remain prevalent in science. These include, but are not limited to, rainbow-like and red-green colour maps. Here, we present a simple guide for the scientific use of colour. We show how scientifically derived colour maps report true data variations, reduce complexity, and are accessible for people with colour-vision deficiencies. We highlight ways for the scientific community to identify and prevent the misuse of colour in science, and call for a proactive step away from colour misuse among the community, publishers, and the press.

SUBMITTER: Crameri F 

PROVIDER: S-EPMC7595127 | biostudies-literature | 2020 Oct

REPOSITORIES: biostudies-literature

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The misuse of colour in science communication.

Crameri Fabio F   Shephard Grace E GE   Heron Philip J PJ  

Nature communications 20201028 1


The accurate representation of data is essential in science communication. However, colour maps that visually distort data through uneven colour gradients or are unreadable to those with colour-vision deficiency remain prevalent in science. These include, but are not limited to, rainbow-like and red-green colour maps. Here, we present a simple guide for the scientific use of colour. We show how scientifically derived colour maps report true data variations, reduce complexity, and are accessible  ...[more]

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