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Timing matters when correcting fake news.

ABSTRACT: Countering misinformation can reduce belief in the moment, but corrective messages quickly fade from memory. We tested whether the longer-term impact of fact-checks depends on when people receive them. In two experiments (total N = 2,683), participants read true and false headlines taken from social media. In the treatment conditions, "true" and "false" tags appeared before, during, or after participants read each headline. Participants in a control condition received no information about veracity. One week later, participants in all conditions rated the same headlines' accuracy. Providing fact-checks after headlines (debunking) improved subsequent truth discernment more than providing the same information during (labeling) or before (prebunking) exposure. This finding informs the cognitive science of belief revision and has practical implications for social media platform designers.

SUBMITTER: Brashier NM

PROVIDER: S-EPMC7865139 | biostudies-literature | 2021 Feb

REPOSITORIES: biostudies-literature

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Timing matters when correcting fake news.

Brashier Nadia M NM Pennycook Gordon G Berinsky Adam J AJ Rand David G DG

Proceedings of the National Academy of Sciences of the United States of America 20210201 5

Countering misinformation can reduce belief in the moment, but corrective messages quickly fade from memory. We tested whether the longer-term impact of fact-checks depends on when people receive them. In two experiments (total <i>N =</i> 2,683), participants read true and false headlines taken from social media. In the treatment conditions, "true" and "false" tags appeared before, during, or after participants read each headline. Participants in a control condition received no information about ...[more]

PMID: 33495336

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Project description:BackgroundProliferation of misinformation in digital news environments can harm society in a number of ways, but its dangers are most acute when citizens believe that false news is factually accurate. A recent wave of empirical research focuses on factors that explain why people fall for the so-called fake news. In this scoping review, we summarize the results of experimental studies that test different predictors of individuals' belief in misinformation.MethodsThe review is based on a synthetic analysis of 26 scholarly articles. The authors developed and applied a search protocol to two academic databases, Scopus and Web of Science. The sample included experimental studies that test factors influencing users' ability to recognize fake news, their likelihood to trust it or intention to engage with such content. Relying on scoping review methodology, the authors then collated and summarized the available evidence.ResultsThe study identifies three broad groups of factors contributing to individuals' belief in fake news. Firstly, message characteristics-such as belief consistency and presentation cues-can drive people's belief in misinformation. Secondly, susceptibility to fake news can be determined by individual factors including people's cognitive styles, predispositions, and differences in news and information literacy. Finally, accuracy-promoting interventions such as warnings or nudges priming individuals to think about information veracity can impact judgements about fake news credibility. Evidence suggests that inoculation-type interventions can be both scalable and effective. We note that study results could be partly driven by design choices such as selection of stimuli and outcome measurement.ConclusionsWe call for expanding the scope and diversifying designs of empirical investigations of people's susceptibility to false information online. We recommend examining digital platforms beyond Facebook, using more diverse formats of stimulus material and adding a comparative angle to fake news research.

Dataset Information

Timing matters when correcting fake news.

Publications

Timing matters when correcting fake news.

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