Ontology highlight
ABSTRACT:
SUBMITTER: So TY
PROVIDER: S-EPMC7904173 | biostudies-literature | 2021
REPOSITORIES: biostudies-literature
So Tsz Yan TY Li Man Yi Erica MYE Lau Hakwan H
PloS one 20210224 2
We introduce a novel and simple method for assessing audiences' emotional responses to audiovisuals (e.g. films). Viewers (N = 21) watched movies and TV commercials from different genres while wearing photoplethysmography (PPG) optic sensors on their wrists. Heart rate variability (HRV) synchrony was observed among the audience. Based on this between-subject synchrony measure, we identified emotionally arousing segments from the materials. New participants (N = 24; N = 16) were then invited to w ...[more]