A modified theory of planned behavioral: A case of tourist intention to visit a destination post pandemic Covid-19 in Indonesia.

ABSTRACT: The Pandemic covid-19 spread globally has been given impact in the tourism industry, especially in the tourism destination. This study investigated to build the concept and theoretical framework that explains the decision of local tourist intention to visit a local destination in Indonesia post-pandemic covid-19. This study was considered the perception of Covid-19, non-pharmaceutical intervention and health consciousness by implying of Theory of Planned Behavior constructs. This study, health consciousness is the moderator variable to predict the decision of tourist to visit a destination. Structural Equation Model-Partial Least Square (SEM-PLS) was used to analyze the construct of study. The model found that the Theory of Planned Behavior was successfully broadened in making the decision

SUBMITTER: Pahrudin P 

PROVIDER: S-EPMC8529901 | biostudies-literature | 2021 Oct

REPOSITORIES: biostudies-literature