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Iterative development of MobileMums: a physical activity intervention for women with young children.


ABSTRACT: BACKGROUND: To describe the iterative development process and final version of 'MobileMums': a physical activity intervention for women with young children (<5?years) delivered primarily via mobile telephone (mHealth) short messaging service (SMS). METHODS: MobileMums development followed the five steps outlined in the mHealth development and evaluation framework: 1) conceptualization (critique of literature and theory); 2) formative research (focus groups, n= 48); 3) pre-testing (qualitative pilot of intervention components, n= 12); 4) pilot testing (pilot RCT, n= 88); and, 5) qualitative evaluation of the refined intervention (n= 6). RESULTS: Key findings identified throughout the development process that shaped the MobileMums program were the need for: behaviour change techniques to be grounded in Social Cognitive Theory; tailored SMS content; two-way SMS interaction; rapport between SMS sender and recipient; an automated software platform to generate and send SMS; and, flexibility in location of a face-to-face delivered component. CONCLUSIONS: The final version of MobileMums is flexible and adaptive to individual participant's physical activity goals, expectations and environment. MobileMums is being evaluated in a community-based randomised controlled efficacy trial (ACTRN12611000481976).

SUBMITTER: Fjeldsoe BS 

PROVIDER: S-EPMC3541201 | biostudies-other | 2012

REPOSITORIES: biostudies-other

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Iterative development of MobileMums: a physical activity intervention for women with young children.

Fjeldsoe Brianna S BS   Miller Yvette D YD   O'Brien Jasmine L JL   Marshall Alison L AL  

The international journal of behavioral nutrition and physical activity 20121220


<h4>Background</h4>To describe the iterative development process and final version of 'MobileMums': a physical activity intervention for women with young children (<5 years) delivered primarily via mobile telephone (mHealth) short messaging service (SMS).<h4>Methods</h4>MobileMums development followed the five steps outlined in the mHealth development and evaluation framework: 1) conceptualization (critique of literature and theory); 2) formative research (focus groups, n= 48); 3) pre-testing (q  ...[more]

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