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Determinants of coverage decisions in health insurance marketplaces: consumers' decision-making abilities and the amount of information in their choice environment.


ABSTRACT: OBJECTIVE:To investigate the determinants and quality of coverage decisions among uninsured choosing plans in a hypothetical health insurance marketplace. STUDY SETTING:Two samples of uninsured individuals: one from an Internet-based sample comprised largely of young, healthy, tech-savvy individuals (n = 276), and the other from low-income, rural Virginians (n = 161). STUDY DESIGN:We assessed whether health insurance comprehension, numeracy, choice consistency, and the number of plan choices were associated with participants' ability to choose a cost-minimizing plan, given their expected health care needs (defined as choosing a plan costing no more than $500 in excess of the total estimated annual costs of the cheapest plan available). DATA COLLECTION:Primary data were collected using an online questionnaire. PRINCIPAL FINDINGS:Uninsured who were more numerate showed higher health insurance comprehension; those with more health insurance comprehension made choices of health insurance plans more consistent with their stated preferences; and those who made choices more concordant with their stated preferences were less likely to choose a plan that cost more than $500 in excess of the cheapest plan available. CONCLUSIONS:Increasing health insurance comprehension and designing exchanges to facilitate plan comparison will be critical to ensuring the success of health insurance marketplaces.

SUBMITTER: Barnes AJ 

PROVIDER: S-EPMC4319871 | biostudies-literature | 2015 Feb

REPOSITORIES: biostudies-literature

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Determinants of coverage decisions in health insurance marketplaces: consumers' decision-making abilities and the amount of information in their choice environment.

Barnes Andrew J AJ   Hanoch Yaniv Y   Rice Thomas T  

Health services research 20140430 1


<h4>Objective</h4>To investigate the determinants and quality of coverage decisions among uninsured choosing plans in a hypothetical health insurance marketplace.<h4>Study setting</h4>Two samples of uninsured individuals: one from an Internet-based sample comprised largely of young, healthy, tech-savvy individuals (n = 276), and the other from low-income, rural Virginians (n = 161).<h4>Study design</h4>We assessed whether health insurance comprehension, numeracy, choice consistency, and the numb  ...[more]

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