Ontology highlight
ABSTRACT:
SUBMITTER: Aryani A
PROVIDER: S-EPMC7425366 | biostudies-literature | 2020 Aug
REPOSITORIES: biostudies-literature
Psychological science 20200714 8
Prior investigations have demonstrated that people tend to link pseudowords such as <i>bouba</i> to rounded shapes and <i>kiki</i> to spiky shapes, but the cognitive processes underlying this matching bias have remained controversial. Here, we present three experiments underscoring the fundamental role of emotional mediation in this sound-shape mapping. Using stimuli from key previous studies, we found that <i>kiki</i>-like pseudowords and spiky shapes, compared with <i>bouba</i>-like pseudoword ...[more]