Dataset Information

Does "a picture is worth 1000 words" apply to iconic Chinese words? Relationship of Chinese words and pictures.

ABSTRACT: The meaning of a picture can be extracted rapidly, but the form-to-meaning relationship is less obvious for printed words. In contrast to English words that follow grapheme-to-phoneme correspondence rule, the iconic nature of Chinese words might predispose them to activate their semantic representations more directly from their orthographies. By using the paradigm of repetition blindness (RB) that taps into the early level of word processing, we examined whether Chinese words activate their semantic representations as directly as pictures do. RB refers to the failure to detect the second occurrence of an item when it is presented twice in temporal proximity. Previous studies showed RB for semantically related pictures, suggesting that pictures activate their semantic representations directly from their shapes and thus two semantically related pictures are represented as repeated. However, this does not apply to English words since no RB was found for English synonyms. In this study, we replicated the semantic RB effect for pictures, and further showed the absence of semantic RB for Chinese synonyms. Based on our findings, it is suggested that Chinese words are processed like English words, which do not activate their semantic representations as directly as pictures do.

SUBMITTER: Lo SY

PROVIDER: S-EPMC5974396 | biostudies-literature | 2018 May

REPOSITORIES: biostudies-literature

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Does "a picture is worth 1000 words" apply to iconic Chinese words? Relationship of Chinese words and pictures.

Lo Shih-Yu SY Yeh Su-Ling SL

Scientific reports 20180529 1

The meaning of a picture can be extracted rapidly, but the form-to-meaning relationship is less obvious for printed words. In contrast to English words that follow grapheme-to-phoneme correspondence rule, the iconic nature of Chinese words might predispose them to activate their semantic representations more directly from their orthographies. By using the paradigm of repetition blindness (RB) that taps into the early level of word processing, we examined whether Chinese words activate their sema ...[more]

PMID: 29844332

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Project description:BackgroundOnline survey-based methods are increasingly used to elicit preferences for healthcare. This digitization creates an opportunity for interactive survey elements, potentially improving respondents' understanding and/or engagement.ObjectiveOur objective was to understand whether, and how, training materials in a survey influenced stated preferences.MethodsAn online discrete-choice experiment (DCE) was designed to elicit public preferences for a new targeted approach to prescribing biologics ("biologic calculator") for rheumatoid arthritis (RA) compared with conventional prescribing. The DCE presented three alternatives, two biologic calculators and a conventional approach (opt out), described by five attributes: delay to treatment, positive predictive value, negative predictive value, infection risk, and cost saving to the national health service. Respondents were randomized to receive training materials as plain text or an animated storyline. Training materials contained information about RA and approaches to treatment and described the biologic calculator. Background questions included sociodemographics and self-reported measures of task difficulty and attribute non-attendance. DCE data were analyzed using conditional and heteroskedastic conditional logit (HCL) models.ResultsIn total, 300 respondents completed the DCE, receiving either plain text (n = 158) or the animated storyline (n = 142). The HCL showed the estimated coefficients for all attributes aligned with a priori expectations and were statistically significant. The scale term was statistically significant, indicating that respondents who received plain-text materials had more random choices. Further tests suggested preference homogeneity after accounting for differences in scale.ConclusionsUsing animated training materials did not change the preferences of respondents, but they appeared to improve choice consistency, potentially allowing researchers to include more complex designs with increased numbers of attributes, levels, alternatives or choice sets.

Dataset Information

Does "a picture is worth 1000 words" apply to iconic Chinese words? Relationship of Chinese words and pictures.

Publications

Does "a picture is worth 1000 words" apply to iconic Chinese words? Relationship of Chinese words and pictures.

Similar Datasets

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