Quantifying partisan news diets in Web and TV audiences.

ABSTRACT: Partisan segregation within the news audience buffers many Americans from countervailing political views, posing a risk to democracy. Empirical studies of the online media ecosystem suggest that only a small minority of Americans, driven by a mix of demand and algorithms, are siloed according to their political ideology. However, such research omits the comparatively larger television audience and often ignores temporal dynamics underlying news consumption. By analyzing billions of browsing and viewing events between 2016 and 2019, with a novel framework for measuring partisan audiences, we first estimate that 17% of Americans are partisan-segregated through television versus roughly 4% online. Second, television news consumers are several times more likely to maintain their partisan news

SUBMITTER: Muise D 

PROVIDER: S-EPMC9278856 | biostudies-literature | 2022 Jul

REPOSITORIES: biostudies-literature