Ontology highlight
ABSTRACT:
SUBMITTER: Magen E
PROVIDER: S-EPMC4103380 | biostudies-literature | 2014 Jul
REPOSITORIES: biostudies-literature
Magen Eran E Kim Bokyung B Dweck Carol S CS Gross James J JJ McClure Samuel M SM
Proceedings of the National Academy of Sciences of the United States of America 20140623 27
People often exert willpower to choose a more valuable delayed reward over a less valuable immediate reward, but using willpower is taxing and frequently fails. In this research, we demonstrate the ability to enhance self-control (i.e., forgoing smaller immediate rewards in favor of larger delayed rewards) without exerting additional willpower. Using behavioral and neuroimaging data, we show that a reframing of rewards (i) reduced the subjective value of smaller immediate rewards relative to lar ...[more]